Collecting personal information
When you visit the website, we collect certain information about your device, your interaction with the website and information necessary to process your purchases. We may also collect additional information when you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the information listed below) as “personal information.” Please see the list below for more information about what personal information we collect and why.
Device information
- Examples of personal information collected: Web browser version, IP address, time zone, cookie information, which websites or products you view, search terms and how you interact with the website.
- Purpose of collection: To load the website correctly for you and to carry out analyzes of website usage in order to optimize our website.
- Source of collection: Collected automatically when you access our website using cookies, log files, web beacons, tags or pixels.
- Disclosure for business purposes: Disclosure to our processor Shopify.
- Examples of personal information collected: name, billing address, shipping address, payment information (including credit card numbers), email address and telephone number.
- Purpose of collection: to provide you with products or services to fulfill our contract, to process your payment information, to arrange shipping and to send you invoices and/or order confirmations, to communicate with you, to monitor our orders for potential risks or fraud and, if consistent with the preferences you have communicated to us, to provide you with information or advertising about our products or services.
- Source of data collection: collected from you.
- Disclosure for a business purpose: Disclosure to our processor Shopify.
Customer Support Information
- Examples of personal information collected: name, email address.
- Purpose of collection: To provide customer support.
- Source of collection: collected from you or disclosure for a business purpose
Minors
The Site is not intended for persons under the age of [INSERT AGE]. We do not intentionally collect personal information from children. If you are a parent or guardian who believes that your child has provided us with personal information, please contact us at the address below to request deletion.
Sharing of personal information
We share your personal information with service providers so that we can provide our services and fulfill our contracts with you, as described above. For example:
- We use Shopify to run our online store. You can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy.
- We may share your personal information to comply with applicable laws and regulations, to respond to subpoenas, search warrants or other lawful requests for information we receive, or to otherwise protect our rights.
Behavioral Advertising
As described above, we use your personal information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you.
For example:
- We use Google Analytics to understand how our customers use the website. You can find more information about how Google uses your personal data here: https://policies.google.com/privacy?hl=de.You. You can also deactivate Google Analytics here: https://tools.google.com/dlpage/gaoptout?hl=de.
- We share information about your use of the site, your purchases and your interaction with our advertising on other websites with our advertising partners. Some of this information is collected and shared directly with our advertising partners, in some cases also through the use of cookies or other similar technologies (to which you may choose to consent depending on your location).
For more information about how targeted advertising works, please visit the Network Advertising Initiative ("NAI") educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by:
-
Facebook - https://www.facebook.com/settings/?tab=ads
-
Bing - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
In addition, you can opt-out of some of these services by visiting the Digital Advertising Alliance opt-out portal: http://optout.aboutads.info/.
Use of personal information
We use your personal information to provide you with our services, such as: b offering products for sale, processing payments, shipping and fulfilling your order, and keeping you up to date on new products, services and offers.
Example of this:
When you browse our store, we also automatically receive your computer's Internet Protocol (IP) address so that we can obtain information about your browser and operating system.
Email marketing (if applicable): With your permission, we may send you emails about our store, new products and other updates.
Text (SMS) Marketing (if applicable): We value your privacy and the information you provide to us in connection with our SMS marketing service. We use this information to send you text notifications (for your order, including abandoned order reminders), text marketing offers and transactional texts, including requests for reviews from us.
Our website uses cookies to track which items you have added to your shopping cart, even if you have abandoned the order. This information is used to determine when to send you SMS reminder messages.
Legal basis
If you are a resident of the European Economic Area (EEA), we process your personal data in accordance with the General Data Protection Regulation ("GDPR") based on the following legal bases:
- Your consent;
- The performance of the contract between you and the website;
- Compliance with our legal obligations;
- To protect your vital interests;
- To fulfill a task that is in the public interest;
- For our legitimate interests, which do not outweigh your fundamental rights and freedoms.
Retention
When you place an order through the website, we will retain your personal information for our records until you ask us to delete this information. For more information about your right to deletion, see the “Your Rights” section below.
Automatic decision-making
If you are resident in the EEA, you have the right to object to processing based solely on automated decision-making (including profiling) when such decision-making has a legal effect on you or otherwise significantly affects you.
We engage in fully automated decision-making that has a legal or otherwise significant impact on the use of customer data.
Our processor Shopify uses limited automated decision-making to prevent fraud, which does not have a legal or otherwise significant impact on you.
Services that contain elements of automated decision-making include:
- Temporary denylist of IP addresses associated with repeatedly failed transactions. This denylist remains in effect for a small number of hours.
- Temporary denial list of credit cards associated with denied IP addresses. This denylist remains in effect for a small number of days.
Sale of Personal Information
Our website sells personal information as defined by the California Consumer Privacy Act of 2018 ("CCPA").
Your rights
GDPR
If you reside in the EEA, you have the right to access the personal data we hold about you to transfer to a new service and to request that your personal data be corrected, updated or deleted. If you would like to exercise these rights, please contact us using the contact information.
Your personal data will initially be processed in Ireland and then transferred to non-European countries for storage and further processing, including. a to Canada and the United States. For more information about how data transfers comply with GDPR, see Shopify's GDPR white paper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.
CCPA
If you are a California resident, you have the right to access the personal information we hold about you (also known as the “right to access.” "), to transfer it to a new service and to request that your personal data be corrected, updated or deleted. If you would like to exercise these rights, please contact us using the contact information.
If you would like to designate an authorized representative to make these requests on your behalf, please contact us at the address below.
Cookies
A cookie is a small amount of information that is downloaded to your computer or device when you visit our website. We use a range of different cookies, including functional, performance, advertising, social media or content cookies. Cookies improve your browsing experience by allowing the website to remember your actions and preferences (e.g. b Registration and selection of region). This means that you do not have to re-enter this information each time you return to the website or move from one page to another. Cookies also provide information about the use of the website, e.g. b whether you are visiting the website for the first time or whether you are a frequent visitor.
We use the following cookies to optimize your experience on our website and to provide our services.
Cookies that are necessary for the functioning of the shop
| Name | Function |
| _ab | Used in conjunction with access to administration. |
| _secure_session_id | Used in conjunction with navigating through a storefront. |
| cart | Used in connection with the shopping cart. |
| cart_sig | Used in conjunction with checkout. |
| cart_ts | Used in conjunction with checkout. |
| checkout_token | Used in connection with checkout. |
| secret | Used in connection with checkout. |
| secure_customer_sig | Used in conjunction with customer login. |
| storefront_digest | Used in conjunction with customer login. |
| _shopify_u | Used to facilitate updating customer account information. |
Reports and analysis
| Name | Function |
| _tracking_consent | Tracking settings |
| _landing_page | Track landing pages |
| _orig_referrer | Track landing pages |
| _s | Shopify Analytics |
| _shopify_fs | Shopify Analytics |
| _shopify_s | Shopify Analytics |
| _shopify_sa_p | Shopify analytics related to marketing and referrals |
| _shopify_sa_t | Shopify analytics related to marketing and referrals |
| _shopify_y | Shopify Analytics |
| _y | Shopify Analytics |
How long a cookie remains on your computer or mobile device depends on whether it is a "persistent" or a "session" cookie. Session cookies last until you stop browsing, and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and expire between 30 minutes and two years after they are downloaded to your device.
You can control and manage cookies in various ways. Please remember that removing or blocking cookies may impact your user experience and parts of our website may no longer be fully accessible.
Most browsers automatically accept cookies, but you can decide whether or not to accept cookies through your browser settings, often found in your browser's "Tools" or "Settings" menu. For more information about how to change your browser settings or block, manage or filter cookies, see your browser's help file or websites such as www.allaboutcookies.org.
Please also note that blocking cookies may prevent information from being passed on to third parties, e.g. b to our advertising partners, cannot completely prevent. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioral Advertising” section above.
Do Not Track
Please note that there is no consistent industry understanding of how to respond to Do Not Track signals and that we limit our data collection practices - and do not change usage practices if we detect such a signal from your browser.
Changes
We reserve the right to update this privacy policy from time to time, e.g. b changes in our practices or other operational, legal or regulatory reasons.
Contact
If you would like more information about our privacy practices, have any questions or would like to complain, please contact us by email at info@fruimundo.com or by post to the contact details provided below:
Thurgauerstrasse 111, 8152 Opfikon, Switzerland
Last updated: June 18, 2023
If you are not satisfied with our response to your complaint If you are satisfied, you have the right to submit your complaint to the relevant data protection authority. You can contact your local data protection authority or our supervisory authority.